AI Insights · Timothy · July 2023
Top 5 Delivered Meal Kits and Specialty Foods Apps on Android in Middle East Q2 2023
Explore the performance of the top 5 delivered meal kits and specialty foods apps on Android in the Middle East during Q2 2023, highlighting trends in downloads, revenue, and active users.
In the second quarter of 2023, the Middle East saw varying performance across the top five delivered meal kits and specialty foods applications on the Android platform. Here's a detailed look at their weekly downloads, revenue, and active user trends.
Vivino: Buy the Right Wine saw its weekly downloads peak at 2.3K in early April, followed by a decline, stabilizing around the mid-200s by the end of June. Weekly revenue was minimal, with only a few spikes reaching $3 in the final weeks of June. Active users dropped from 9.9K in early April to about 4.5K by the end of June.
HelloFresh: Meal Kit Delivery experienced a significant surge in weekly downloads early in April, hitting 1.5K, but then declined to around 100 by the end of June. Active users remained relatively stable, starting at 7.5K and closing the quarter at 7.5K, with a slight increase to 8K in mid-June.
Green Chef: Healthy Recipes had a notable peak in downloads in early April at 1K, but the numbers dwindled to around 100 by the end of June. Active users showed a similar trend, peaking at 1.3K in mid-April and decreasing to 636 by the end of the quarter.
EveryPlate: Cooking Simplified saw an initial peak in downloads of 1K in early April but then dropped significantly, with negligible downloads in the following weeks. Active users decreased from 2.1K in early April to around 1K by the end of June.
CoreBuilds started the quarter with very low download numbers but saw a gradual increase, reaching 86 by the end of June. Unfortunately, active user data for CoreBuilds was not provided.
These insights are based on data from Sensor Tower, where more detailed analysis and further insights can be found. The performance of these apps highlights the dynamic nature of the delivered meal kits and specialty foods market in the Middle East.